consumer-behavior - Concepts

Explore concepts tagged with "consumer-behavior"

Total concepts: 6

Concepts

Denomination Effect - A cognitive bias where people are less likely to spend larger denominations of currency than their equivalent value in smaller denominations.
Planned Obsolescence - The deliberate design of products with a limited useful lifespan to encourage consumers to purchase replacements.
Distinction Bias - The tendency to view options as more dissimilar when evaluating them simultaneously than when evaluating them separately.
Buyer's Remorse - The feeling of regret, anxiety, or guilt experienced after making a purchase, especially a significant or irreversible one.
Bottom-Dollar Effect - The tendency to experience greater pain and dissatisfaction from purchases that deplete our budget or remaining funds.
Cashless Effect - The tendency to spend more money when paying with cards or digital payments compared to using physical cash.